read on the website of Capital Journal February 19, 2011
Biocoop, pioneer copied by hypermarkets
Unique, this network of independent stores did not wait for the retail giants to defend bio: he does it for twenty-five years.
In parka and rubber boots, they are about sixty to trample in the mud in the middle of the cauliflower and lettuce. Lestani guided by Vincent, director of the Cabso, a cooperative organic farm located south of Marmande in the Lot, the group surveyed orchards, the shop put in jars of prunes and the one with pen poultry.
These visitors a day are Biocoop frames, the leading distributor of organic products in France. When attending a business seminar, it is not in a nice hotel, but on the ground, in contact direct from farmers and growers. College Claude Gruffat, president of the network, which is above all to preserve the close relationship between shops in the world peasant.
Objectives militants. A link much older than the recent fashion for organic, growing for three years Carrefour, Auchan and others to walk on his toes. Consumer groups, led to Biocoop are indeed emerged in the late 1970s, although the formal establishment of the network, an association law 1901, dated 1986.
In 2002, finally Biocoop becomes cooperative corporation and its logistics pools. Fort than 320 stores served by four regional hubs, it displays today 450 million euros in turnover.
This commercial success has not killed the militant ideal of beginnings: change patterns of production to organic. A path that represents only 2% of French agriculture but which attracts 500 new weekly farmers. The ethical commitment of the network is reflected by the active participation of producers and processors, which can enter into the cooperative's board of directors. A single structure in the world of distribution.
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